Welcome to Shopper Thoughts!
Shopper Thoughts is operated by dunnhumby Limited (dunnhumby, we, us or our). dunnhumby is part of a larger group of companies so when we say “group” we mean dunnhumby Limited, its subsidiaries and their own subsidiary undertakings, including our joint venture companies.
These Terms & Conditions govern our relationship with members of Shopper Thoughts and other users of our sites. By "sites" we mean the Shopper Thoughts website and any Shopper Thoughts applications. Please take time to understand these Terms & Conditions as your continued use of our sites indicates your acceptance of these Terms & Conditions as they may be amended by us (see “changes to these terms and conditions”).
Personal information (e.g. your name, address, email address) that you share with us under Shopper Thoughts is subject to our Privacy & Cookies Policy, the terms of which form part of these Terms & Conditions. Please review our Privacy & Cookies Policy to understand our practices as your continued use of our sites indicates that you accept the Privacy & Cookies Policy whether as a visitor to our site or as a member of Shopper Thoughts.
You should be aware that any personal information you submit as a contribution to Shopper Thoughts in a forum viewed by others may become publically available. We are not responsible for the personal information that you choose to include in such submitted content.
In addition to personal information, you may share other information in connection with Shopper Thoughts. As a member of Shopper Thoughts you may be invited to participate in questionnaires, telephone interviews, polls, focus groups, peer-to-peer chat communities and other research activities (“surveys”).
By submitting answers to surveys, or other ideas, suggestions or comments ("contributions") to Shopper Thoughts via our sites or other sites that you choose to link to your Shopper Thoughts account or that can be viewed by the public, you acknowledge and agree that: (a) your contributions do not contain confidential or proprietary information; (b) we are not under any obligation of confidentiality (express or implied) with respect to your contributions; (c) we and our clients can use or disclose (or choose not to use or disclose) your contributions for any purpose, in any way, in any media worldwide; and (d) you are not entitled to any compensation or reimbursement of any kind from us or any of our clients under any circumstances.
By posting contributions to our sites or on third party sites that you choose to link to your Shopper Thoughts account or that can be viewed by the public, you represent that you own or have the right to use all of the content and information you post. Although you will continue to own your contributions, when you publish content or information to the sites, you agree not to use it for commercial purposes and you are allowing us and our clients to access and use that information. For content that is covered by intellectual property rights (like photos and videos) you grant us a non-exclusive, sub-licensable, royalty-free, worldwide licence to use this content in connection with Shopper Thoughts and our client’s own marketing communications. For example, our client could create an ad using content that you have placed on our sites.
You, and not us, are entirely responsible for all contributions that you upload, post, email, transmit or otherwise make available via Shopper Thoughts.
We do not have an obligation to review the contributions posted to our sites, but you understand that we may refuse to post or remove any of your contributions at our sole discretion.
Our sites include links to other material or websites which are operated by third parties (such as Facebook, Twitter or our clients) and which we do not control. We are not responsible for the content on these websites or materials or any loss or damage that you suffer by accessing them. We suggest that you take some time to familiarise yourself with the terms and conditions and policies of any third party websites you access from our sites.
We respect other people's rights, and expect you to do the same. We need your help to keep our site safe, which includes the following commitments by you:
Once you become a member of Shopper Thoughts you will have an account and login details. You are responsible for maintaining the confidentiality of your account details and staying safe online. It is therefore your responsibility to make sure that your passwords and PIN numbers are kept secret and strictly confidential. We cannot be responsible for any loss or damage that you suffer as a result of someone else accessing them until we are notified that such activity is being engaged in without your consent. You agree to immediately notify dunnhumby of any unauthorised use of your password or PIN number or any other breach of security you may know about. Furthermore you are responsible for all posts and all other activities conducted under your account.
We recommend that you protect your equipment when you use our sites. We take reasonable measures to keep our sites free from viruses and defects but we cannot guarantee that use will not result in damage to your hardware, software or any data associated with them.
Your use of our sites or being a member of Shopper Thoughts does not give you the right to access or download any information we post to our sites which shall remain our and our licensors’ intellectual property.
Where we state that content is available for download, you may download a single copy for your own personal non-commercial use. This is provided that you keep intact all of the copyright (©) and proprietary notices, do not make any modifications to the content, and do not use the content to associate yourself with us, our group or any products or brands involved in Shopper Thoughts.
These Terms & Conditions do not grant you any licence to use any intellectual property (including our name or logo) of dunnhumby or our group, or our parent company.
From time to time we may send you a free sample of a product to try before participating in a survey. If we do so, we make all attempts to ship products in an effective and timely manner, but we cannot guarantee the condition of the packaging of the products or a specific timeframe due to the nature of the shipping and fulfilment industry.
Any product, service, coupon or voucher offered by us or any of our clients are not intended for resale. Any violation (as determined solely by us) of this provision by a member may result in removal from the applicable survey or termination of your membership.
Please read this section carefully because it limits the liability of dunnhumby, our parent company, our group and our affiliates, related companies, officers, directors, employees, agents, representatives, partners, and licensors (“shopper thoughts entities”). The laws of some countries do not allow some or all of the limitations described below. Nothing in this section is intended to limit any rights you may have which may not be lawfully limited.
We will not be liable to you for:
If you require more information on your legal rights, you should contact your local trading standards or consumer protection organisation.
You agree to co-operate and assist us in defending any claim brought against us by a third party that arises from your breach of these Terms & Conditions and you will allow us to handle any such claim.
Occasionally we may need to modify, add to or withdraw Shopper Thoughts surveys, content on our sites, or other aspects of Shopper Thoughts. We reserve the right to do this without any liability to you.
You acknowledge and consent that your personal information may be sent to a location which may not afford the same legal protections to personal information as the country in which you live. We will take all necessary measures to ensure that your personal information has adequate legal protections in place at all times.
To participate in Shopper Thoughts you must be resident in the United Kingdom. We make no representation that Shopper Thoughts, any products or other materials available through our sites are appropriate or available for use in other countries. If you do choose to access our sites from other countries, you do so on your own initiative and are responsible for compliance with local laws.
You must be 18 years of age or older to be a member of Shopper Thoughts in the United Kingdom.
We have the right to determine which members are eligible to participate in Shopper Thoughts and any of the surveys we offer. We can also remove a member from Shopper Thoughts or a survey at any time for any reason.
Only one registration for Shopper Thoughts is allowed per household, unless you are members of different loyalty programmes associated with Shopper Thoughts in which case each person holding a different loyalty card may register.
You may terminate your participation as a member at any time, for any reason, by visiting the “my preferences” page. We may terminate you as a member for any reason, at any time.
Our agreement with you under these Terms & Conditions is in full force and effect while you visit the sites and/or are a member of Shopper Thoughts and continues to be so even after your participation ends or is terminated.
dunnhumby will determine which, if any, benefits a member is eligible to receive in our sole discretion.
Members can earn Shopper Thoughts points or Tesco Clubcard Points for participating in certain activities. Members may be offered free entry into prize draws for participating in certain activities (see “special provisions on prize draws”).
Once you have collected 1000 Shopper Thoughts points (or such other amount as we decide) they will be converted into a voucher redeemable against a choice of high street and or leisure vouchers. You may also choose to convert your Shopper Thoughts points into a cash contribution that we will make on your behalf to a charity of our choice. We publish the contributions we make to charity on behalf of members on the site.
Please follow this link to find out about the rules and restrictions regarding the accumulation, expiration, and redemption of Tesco Clubcard points.
dunnhumby does not warrant or represent that members will earn any specific number of Shopper Thoughts or Tesco Clubcard points. dunnhumby reserves the right to cease offering Shopper Thoughts and/or Tesco Clubcard points at any time or to otherwise vary the terms on which Shopper Thoughts and/or Tesco Clubcard points are accumulated or Shopper Thoughts points are redeemed upon notice to you.
dunnhumby makes no representations or warranties, express or implied, with regard to:
- any merchandise or services obtained by members through the redemption of any vouchers or of points under Tesco’s Clubcard programme;
- any specific products or services being available for redemption under Tesco's Clubcard programme; nor
- the terms on which Tesco Clubcard points are redeemed.
Only those guarantees, warranties and representations, if any, offered by retailers, manufacturers of merchandise or suppliers of services may be relied upon by members.
Prize draws sponsored by us or our clients may be made available to members on our sites. Please see our Privacy & Cookies Policy for information on how we use data collected from these activities.
Unless otherwise stated in the terms and conditions of entry of a specific prize draw which are made available to you before or at the time of entering that prize draw, the below terms will apply to prize draws made available on our sites:
Each time you respond to a survey offering a prize draw or recommend a friend in a calendar month you will be entered into that month's prize draw. The closing date for each prize draw is midnight on the last day of the relevant calendar month. There is a first prize of 5000 Shopper Thoughts points (or 5000 Tesco Clubcard points if applicable to the member), and 5 runners up prizes of 1000 Shopper Thoughts points (or 1000 Tesco Clubcard points if applicable to the member). No cash alternative to the prizes will be offered.
The winner/runners up will be drawn at random by an automated process scheduled monthly and managed by our fulfilment partner. The winner/runners up will be notified by email within 14 days of the draw. We reserve the right to re-draw the prizes if the winners/runners up cannot be contacted within a reasonable period of time (as determined by us). The winner/runners up will be announced on the Shopper Thoughts website and in the regular Shopper Thoughts newsletter unless a winner/runner up has opted out of having his/her name published.
If prizes are awarded as Shopper Thoughts points, the member will receive an email about converting those points into a voucher in the month following the announcement of the winner/runners up. If prizes are awarded as Tesco Clubcard points, these will appear on the member's next Tesco Clubcard statement following the announcement of the winner/runners up.
These Terms & Conditions shall be governed by and construed in accordance with the laws of England and any disputes will be decided only by the English courts.
If you have queries about these Terms & Conditions you can contact us by e-mailing us at firstname.lastname@example.org.
dunnhumby Limited (dunnhumby, we, us or our) are committed to protecting your privacy and personal information.
Your privacy and the trust you place in us when you provide your personal information is important to us. This page aims to answer questions you may have about how we collect, use and protect your personal information including letting you know about cookies. The full version is also important for you to read and understand and is set out in our full Privacy & Cookies Policy.
When you register as a member of Shopper Thoughts or interact as part of the Shopper Thoughts community we will receive personal information about you. We will collect information if you give it to us directly, for example when you fill in the registration section of the site or answer survey questions. We will also receive information about you if you choose to share it with us via other websites (such when you connect through Facebook or Twitter) or if you provide it to another company who supplies us with personal information.
By subscribing to and using our services, you acknowledge and consent that your personal information may be sent to a location which may not afford the same legal protections as the country in which you live. We will take all necessary measures to ensure that your personal information has adequate legal protections in place.
When you sign up to Shopper Thoughts you are able to opt-in to certain communications from us (e.g. emails about surveys or special offers) and you can change your account preferences at any time if you change your mind.
We may ask you to opt into certain surveys. If you opt-in to a survey, we may share the results of your participation in the survey with our clients. However, in order to protect your privacy, before sharing we aggregate your survey results with other members so that your "personal information" is not identifiable to our clients.
For certain surveys we may ask for your consent to share your “personal information” with the retailer, merchandise manufacturer, fulfilment partner, benefits provider or other company identified in the survey.
You can also ask us for a copy of the personal information we hold about you and let us know if you would like us to update your personal information in our records.
You can decide whether you want to receive cookies from us, or if you want to reduce the number of cookies you receive from us but if you disable cookies your user experience of our sites will be limited. For more information about cookies, please see our Privacy & Cookies Policy.
You can send an email to us at email@example.com
To help us in dealing with your request, please provide your full name and details of your query.
Last Updated: 13th March 2017
The data controller of the sites is dunnhumby Limited, a data controller is responsible for determining why your data is collected and how it is processed. Our address is 184 Shepherds Bush Road, London W6 7NL and company number is 02388853 and this Privacy & Cookies Policy applies to personal information collected about you by us via the sites and your participation in Shopper Thoughts. dunnhumby is part of a larger group of companies so by “group” we mean dunnhumby Limited, its subsidiaries and their own subsidiary undertakings, including our joint venture companies. References in this Privacy & Cookies Policy to our "sites" include the Shopper Thoughts website and any Shopper Thoughts applications.
If you access the sites via a third party website, we encourage you to read their individual privacy policies and any terms and conditions to understand how they apply to any data you might permit them to share with us. Where our sites contain hyperlinks to third party websites you leave our site when you click through the hyperlinks. We do not control these third party websites or any of the content they contain and we encourage you to read their privacy policies. We do not accept responsibility or liability in relation to your use of any third party site that you access from our sites, or which you use to access ours. You use such sites at your own risk.
In this Privacy & Cookies Policy your "personal information" means information or pieces of information that could allow you to be personally identified. This can include information such as your name, street address, username, email address and telephone number but can also include other information such as shopping habits, preferences and information about your health and lifestyle such as your hobbies and interests.
Throughout the sites you may be asked to provide personal information so that you can register as a member of the Shopper Thoughts community, or if you choose to fill out surveys or participate in prize draws, submit content to the public or community areas of the site, make a comment or enquiry, or for other activities associated with being a member. When you provide us with personal information, you are authorising us to use that information in accordance with the terms of this Privacy & Cookies Policy, which includes your right to limit our use of the personal information (see "Your rights and who to contact").
If you would like more information about the types of personal information we may collect, please click on the links below:
Types of information we collect from you directly as a member of Shopper Thoughts
Throughout the sites you may be asked to provide personal information so that you can register as a member of the Shopper Thoughts community, or if you choose to fill out surveys or participate in prize draws, submit content to the public or community areas of the site, make a comment or enquiry, or for other activities associated with being a member. Please be assured that we will not collect any personal information unless you provide this information voluntarily.
The types of information you may give us directly include:
Types of information we collect when you visit our sites
Here are examples of the types of information we may collect from you when you visit the sites:
Types of information we collect from other sources.
We may obtain or receive personal information about you from other sources, which could include commercially available sources, such as public databases and data aggregators. Below is a list of the types of personal data that we may collect from such sources:
Collecting your personal information helps us to better understand what you need from us, by sharing your personal information with us we can learn more about what types of products and services you might be most interested in and to improve your experience of Shopper Thoughts. We may also share it with or pass it on to other companies that are part of our group, with retailers, with clients so they can ship products to you, with benefits providers so that they can fulfil any rewards due to you and with third parties who directly support the running of Shopper Thoughts and other dunnhumby group programmes (including, without limitation, cloud hosting service providers). If, when you opt in to a survey, you give us your consent to share your personal information with our client identified in the survey, we may share your personal information with our client so that they can provide you with products, services and advertisements that are more likely to be suited to you. Our clients may use the information they receive about you to serve you ads that are more relevant to you. This could include information you provide when registering to be a Shopper Thoughts, while filling out surveys or updating your profile. At any time you can opt out of any future contact from dunnhumby (see "Your rights and who to contact"). dunnhumby, other companies in our group and third parties we share information with may supplement the personal information you provided with other information relating to you (for example, if you are listed on third party mailing lists, or belong to a loyalty scheme). This is done to help support Shopper Thoughts and other dunnhumby group programmes to provide you with products, services and advertising that are more likely to be suited to you. We will only use your personal information for the express purposes for which it was collected, if you would like to see more information about what these are please see below under "We may use personal information that we collect about you to:".
If you would like to understand more about how we may share your information see “Sharing Information”.
We may use personal information that we collect about you to:
We use an opt-in standard for sending you phone and text messages, which means we will only do so with your express consent. If you elect to opt-out of receiving SMS messages, we will send you a final message to confirm your opt-out. We will include the specific terms of our text surveys on our sites. We use an opt-out standard for email or for other communications, which means we consider your consent is implied, but will stop the activity on your request.
As part of being able to provide you with a direct link to Facebook and Twitter (and any other social networking applications we may add), we will also be collecting personal information when you connect to these social networking applications via our sites.
By connecting to a social networking application through our sites you consent to us using this information in accordance with this Privacy & Cookies Policy. Remember, your privacy settings on social network applications may determine what information we can collect. If you are at all concerned about your privacy in the context of any social network applications, please refer to the privacy policies applicable to those websites.
Please see the list below to see what types of information we may collect from social network applications.
If you would like more information about the different ways in which we use your information, please click here.
The information we collect is used to prepare anonymous reports for our clients about surveys run on their behalf. The information that we share with our clients will be for statistical purposes only and will not contain your personal information unless you specifically opt-in to us sharing additional data with our client at the time you join a survey.
Please be aware that any personal information you submit as content to the sites may become publically available and used by our clients. You understand and acknowledge that even after removal, copies of submitted content may remain viewable in cached and archived pages or if other users have copies or stored your submitted content.
We may disclose your personal information to other companies that form part of our group so that they can provide you with products and services that are more likely to be suited to you.
We can also share it to third parties as described below:
Any such clients or third parties are not authorised by us to use your personal information in any other way and will be required by us to implement measures to protect your personal information.
Please note that we may need to disclose your personal information if we are required to do so by law, or by a warranty, subpoena or court order.
Most internet browsers are initially set to accept cookies, however it is possible to change the settings to block the cookies or to alert you when cookies are being sent to your device. You can refer to your browser instructions or help screen to learn more about how to adjust or modify your browser settings. But please remember, if you disable the cookies that we use, you may not be able to visit certain areas of our site or you may not receive personalised information when you visit the site. If you would like more information about the types of cookies we use and how we use them, please see below.
What does a cookie look like?
A cookie will usually contain the name of the website from which the cookie has come from, the "lifetime" of the cookie (i.e. how long the cookie will remain on your device), and a value, which is usually a randomly generated unique number.
What types of cookies do we use?
A list of all the cookies used on our sites by category is set out below:
Strictly necessary cookies
These cookies enable services you have specifically asked for. For those types of cookies that are strictly necessary, no consent is required.
These cookies are essential in order to enable you to move around our sites and use its features, such as accessing secure areas of our sites. Without these cookies services you have asked for, like maintaining and account and being able to log-in cannot be provided.
These cookies collect anonymous information on the pages visited. By using our sites, you agree that we can place these types of cookies on your device.
These cookies collect information about how you use our sites, for instance which pages you go to most often, and if you get error messages from web pages. These cookies don't collect information that identifies you. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how our sites work.
These cookies remember choices you make to improve your experience. By using our sites, you agree that we can place these types of cookies on your device.
These cookies allow our sites to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.
Are any third party cookies set?
We also use a number of suppliers that may also set cookies on your device on our behalf when you visit our Sites to allow them to deliver the services they are providing (for example if you connect via Twitter or Facebook). This means that when you visit the sites you may receive cookies from third party websites or domains. We do not control the placing of these cookies and you should check the relevant third party's website for more information about these cookies.
Some of the pages you visit on the Site may also collect information through the use of pixel tags (also called clear gifs) that may be shared with third parties which directly support our promotional activities and website development. For example, website usage information about visitors to our sites may be shared with our third party advertising agency to better target Internet banner advertisements on our websites. The information collected through the use of these pixel tags is not personally identifiable, however it could be linked to your personal information.
Web Analytics Tools
The sites may use web analytics tools, such as Google Analytics to track your interactions with a site and to store information, such as what time you visited it, whether you’ve visited it before and what site referred you to it. Site measurement statistics may be used to personalise your website experience, as well as to evaluate (anonymously and in the aggregate) statistics on website activity. We use this information to measure the effectiveness of our web presence and to compile statistical reports.
Where we use Google Analytics, we may share this information with Google to help Google improve its products and services. Neither we nor Google shall use (or authorise any third party to use) this tool to track or collect personal information about you or associate your personal information with Google Analytics data. For more information about Google Analytics, go to:
By subscribing to and using our services, you acknowledge and consent that your personal information may be sent to a location where it is not protected by laws to the same extent as the country in which you live. We will take all necessary measures to ensure that your personal information has adequate legal protections in place at all times.
We take reasonable precautions to keep your personal information secure and where we share your data with third parties we require them to do the same. Access to your personal information is restricted to prevent unauthorised access, modification or misuse and is only permitted among our staff on a need-to-know basis.
We may track certain information such as type of browser and log on time for our own use. We use this information only to track where our users may be coming from and what type of software they are using. We record this information so we can continuously improve our users' online experience and improve the sites. None of this information will ever be traced back to any specific person. This information will never be retained any longer than is reasonably necessary.
If you choose to tell someone about our website through tools provided on the site, we will ask you for information needed to send the invitation, such as that person’s email address. We will send the invitee an email in your name inviting him or her to visit the site, and may send follow-on reminders. Your invitee may contact us through the form on our help page to request that we remove this information from our database or may unsubscribe from the service by replying via the unsubscribe icon contained within the email.
Please note that as a member of Shopper Thoughts you are able to make changes at any time to keep your personal information up to date. The fastest way to change personal information is to log on and simply click on "My Preferences".
You can send an email to firstname.lastname@example.org
To assist us in dealing with your request, please provide your full name and details of your query.
We may still contact you even if you have opted out of receiving marketing communications for transactional purposes, such as customer service, product information, or service or reminder notices.